Digital sales improved this quarter. Digital grocery sales grew by 14.4% in Q3 2022 compared to Q2 2022. Q3 2022 digital sales at $30.2 billion accounted for 13.4% of overall grocery sales.
Table of Content
Digital Performance Summary: Q3 2022
- The Grocery Doppio Performance Report provides an interactive summary of digital performance of the grocery industry. The summary above brings to fore the key highlights from Q3 2022
- The full report delves deeper into KPIs like Digital Sales, Store Sales, Sales across Digital Channels and Fulfillment Methods, Average Basket Size, and Average Price per Item, among others
Key Takeaways
Digital Sales Vs Store Sales
- Digital sales were 13.4% of overall grocery sales in Q3 2022
- Store sales were 86.6% of the total grocery sales in Q3 2022
- Digital sales in Q3 2022 were $30.2 billion
- Digital sales in Q2 2022 were $26.4 billion
- Digital grocery sales grew by 14.4% in Q3 2022 compared to Q2 2022
Online Sales Distribution by Channels
- Third-party sales accounted for 23.3% of all digital grocery sales in Q3 2022
- Sales through grocer app were 6.4% of all digital grocery sales in Q3 2022
- Grocer website is the primary contributor to total digital grocery sales with 70.2% in Q3 2022
- Q3 2022 third-party sales at $7.0 billion were 23.3% of all digital grocery sales
- Q2 2022 third-party sales at $7.0 billion were 26.7% of all digital grocery sales
- Share of third-party sales fell down by 3.4% in Q3 2022 compared to Q2 2022
Methodology
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