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Performance Scorecard
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State of Digital Grocery Performance Scorecard: Q3 2024

Digital grocery sales grew by 3.07% in Q3 2024, driven by increased digital promotions and third-party platform expansion. Instacart led the way with a 2.3% market share increase. While digital basket sizes saw a slight uptick, in-store sales remained steady at 87% of total sales, reflecting strong consumer engagement across channels.
Grocery Doppio
October 16, 2024
Performance Scorecard
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State of Digital Grocery Performance Scorecard: H1 2024

H1 grocery sales were $458 billion, up 3.8% compared to H1 '23. Digital sales at $61 billion were up 2.4% compared to H1 '23. Prices are high, even as price increases have reduced, and the average digital shopper baskets have dropped.
Grocery Doppio
July 16, 2024
Performance Scorecard
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State of Digital Grocery Performance Scorecard: May 2024

Grocers are offering more discounts while shoppers are interested in more value, with price as the most important factor in their purchase decision. % of digital sales have gone marginally down while % of in-store sales have marginally gone up.
Grocery Doppio
June 10, 2024
Performance Scorecard
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April 2024: State of Digital Grocery Performance Scorecard

Prepared food sales have risen, with 63% of grocers noting an increase over the past six months, and 69% of them view their prepared food options as a competitive differentiator. The primary drivers of these purchases are convenience and cost.
Grocery Doppio
May 8, 2024
Performance Scorecard
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Q1 2024: State of Digital Grocery Performance Scorecard

In Q1 2024, grocery sales remained strong at $230 billion, with digital sales increasing to $31.4 billion and 72% of grocers reporting improved inventory performance compared to the same period last year. Larger retailers, in particular, have seen better inventory availability.
Grocery Doppio
April 10, 2024
Performance Scorecard
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February 2024: State of Digital Grocery Performance Scorecard

81% of grocers prioritize personalization for competitiveness, yet 92% of shoppers find their grocery shopping experience lacking in personalization compared to their overall digital experience.
Grocery Doppio
March 13, 2024
Performance Scorecard
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January 2024: State of Digital Grocery Performance Scorecard

Digital sales were flat in January. Overall sales continue to be robust and third party sales fulfillment follow the same trend line at around 15%.
Grocery Doppio
February 12, 2024
Performance Scorecard
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December 2023: State of Digital Grocery Performance Scorecard

Digital sales increased in December. 69% of all grocery sales were digitally influenced. Third party delivery apps held steady, pickup improved.
Grocery Doppio
January 17, 2024
Performance Scorecard
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October 2023: State of Digital Grocery Performance Scorecard

Digital sales were ~$11 billion in October 2023. Third-party platform sales dipped below 16% for the second time this year. Average digital grocery baskets dipped in October 2023.
Grocery Doppio
November 8, 2023
Performance Scorecard
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Q3 2023: State of Digital Grocery Performance Scorecard

Digital sales hold steady. Basket sizes up by 12% in Q3 over Q2 but items in basket reduced. Third-party spending fell to an all time low.
Grocery Doppio
October 12, 2023
Performance Scorecard
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August 2023: State of Digital Grocery Performance Scorecard

Overall sales were flat, digital was up marginally. Average basket sizes were down to $166 post the July bump. Fewer grocers believe they need third-party platforms to succeed in digital.
Grocery Doppio
September 12, 2023
Performance Scorecard
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July 2023: State of Digital Grocery Performance Scorecard

Digital sales were nearly $10 billion, witnessing a 6.1% YoY growth. Basket sizes were up as shoppers ordered more items with large grocers. Third-party sales witnessed a decline of 22% YoY.
Grocery Doppio
August 10, 2023
Performance Scorecard
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H1 2023: State of Digital Grocery Performance Scorecard

Digital sales in Q2 ($29.5 billion) declined slightly compared to Q1 results ($29.9 billion). Delivery sales are on the rise again. Orders were nearly evenly split between pickup and delivery in Q2, indicating a renewed interest in the convenience of home delivery.
Grocery Doppio
July 10, 2023
Performance Scorecard
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May 2023: State of Digital Grocery Performance Scorecard

Digital sales in May 2023 were nearly $10.0 billion. Digital sales in April 2023 were $9.9 billion. While digital sales witnessed a 19.8% YoY growth, they remained flat this year with only 1.1% MoM growth.
Grocery Doppio
June 12, 2023
Performance Scorecard
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Q1 2023: State of Digital Grocery Performance Scorecard

Q1 2023 digital sales at $29.9 billion accounted for 13.9% of overall grocery sales. The share of digital sales witnessed a slight dip of 0.9% in Q1 2023 compared to Q1 2022.
Grocery Doppio
April 6, 2023
Performance Scorecard
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February 2023: State of Digital Grocery Performance Scorecard

February 2023 digital sales at $9.8 billion accounted for 13.8% of overall grocery sales. Digital sales saw a marginal growth of 2.1% in February 2023, compared to February 2022.
Grocery Doppio
March 7, 2023
Performance Scorecard
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January 2023: State of Digital Grocery Performance Scorecard

Digital sales were 14.7% of overall grocery sales in January 2023. While digital sales were marginally better in Jan'23 compared to Jan'22, its contribution to the overall grocery sales dipped slightly.
Grocery Doppio
February 7, 2023
Performance Scorecard
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2022 Performance Scorecard: State of Digital Grocery

Digital sales contribution to overall grocery sales witnessed a dip until May 2022, as shoppers returned to the stores. Digital sales picked up from June 2022, witnessing the highest contribution of the year in November 2022 (17.1%).
Grocery Doppio
January 9, 2023
Performance Scorecard
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December 2022: State of Digital Grocery Performance Scorecard

Digital sales were 16.7% of overall grocery sales in December 2022. Digital grocery sales slightly grew by 4.8% in December 2022, compared to November 2022.
Grocery Doppio
January 9, 2023
Performance Scorecard
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November 2022: State of Digital Grocery Performance Scorecard

Digital sales were 17.1% of overall grocery sales in November 2022. Digital grocery sales significantly grew by 24.6% in November 2022, compared to October 2022.
Grocery Doppio
December 20, 2022
Performance Scorecard
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October 2022: State of Digital Grocery Performance Scorecard

Digital sales were 14.9% of overall grocery sales in October 2022. Digital sales significantly grew by 12.4% in October 2022, compared to September 2022.
Grocery Doppio
November 18, 2022
Performance Scorecard
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Q3 2022: State of Digital Grocery Performance Scorecard

Digital sales improved this quarter. Digital grocery sales grew by 14.4% in Q3 2022 compared to Q2 2022. Q3 2022 digital sales at $30.2 billion accounted for 13.4% of overall grocery sales.
Grocery Doppio
October 17, 2022
Performance Scorecard
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August 2022: State of Digital Grocery Performance Scorecard

Digital sales were strong. 13.6% of all August 2022 grocery sales were digital. There was a 10.6% increase in digital grocery sales in August 2022 compared to July 2022.
Grocery Doppio
September 14, 2022
Performance Scorecard
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July 2022: State of Digital Grocery Performance Scorecard

Digital sales continue to increase this month. 12.9% of all July 2022 grocery sales were digital. There was a 5.7% increase in digital grocery sales in July 2022 compared to June 2022.
Grocery Doppio
August 25, 2022
Performance Scorecard
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H1 2022: State of Digital Grocery Performance Scorecard

Digital sales at the beginning of the year (Jan 2022) were 15.2% of total grocery sales. We've seen the share of digital decelerate over the last six months. However, digital sales are still on track to cross 20% of all grocery sales by 2026.
Grocery Doppio
August 3, 2022
Performance Scorecard
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June 2022: State of Digital Grocery Performance Scorecard

Digital sales slightly increased by 6% in June 2022, compared to May 2022. June 2022 digital sales at $8.8 billion accounted for 12.5% of overall grocery sales.
Grocery Doppio
July 4, 2022
Performance Scorecard
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May 2022: State of Digital Grocery Performance Scorecard

Digital sales accounted for 15.2% of total grocery sales at the start of the year (Jan 2022). Due to the increase in in-store traffic over the past five months, the proportion of digital has slowed down.
Grocery Doppio
July 1, 2022
Performance Scorecard
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April 2022: State of Digital Grocery Performance Scorecard

March 2022 digital sales at $10.4 billion accounted for 15.1% of overall grocery sales. After recording significantly high digital sales in March 2022, there was a huge dip in April 2022 with digital sales accounting for 13.4% of overall sales.
Grocery Doppio
June 30, 2022
Performance Scorecard
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March 2022: State of Digital Grocery Performance Scorecard

March 2022 digital sales at $9.6 billion accounted for 14.1% of overall grocery sales. After a slight dip in February 2022, digital sales this month recovered to January 2022 numbers ($10.4 billion).
Grocery Doppio
June 29, 2022
Performance Scorecard
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February 2022: State of Digital Grocery Performance Scorecard

February 2022 digital sales at $10.4 billion accounted for 15.2% of overall grocery sales. Digital sales declined by 7.7% in February 2022, compared to January 2022.
Grocery Doppio
June 28, 2022
Upcoming Webinar

State of Digital 2024: A Recap of Digital Grocery Spends and Trends

Explore 2024 grocery trends, digital insights, and 2025 predictions in this webinar with industry experts.
Grocery Doppio
Thursday, December 12, 2024 | Noon ET
Webinar On-Demand

State of Digital Grocery (Q3) and Key Observations from Groceryshop

In this webinar, industry experts will share insights from new research on personalization and frictionless commerce, and discuss highlights from Groceryshop.
Grocery Doppio
Thursday, October 24, 2024
Webinar On-Demand

State of Digital Grocery Performance: H1, 2024

In this webinar, we will detail key data points around the performance of the grocery industry for the first half of the year and will highlight significant trends.
Grocery Doppio
Thursday, July 25, 2024 | 12 PM ET
Webinar On-Demand

Right Price, Right Now

In today's omnichannel environment, seamlessly changing prices in real-time has become an operational necessity. This session explores the importance of real-time price changes and how AI is helping grocers predict individual product price elasticity.
Grocery Doppio
Friday, June 21, 2024
Webinar On-Demand

AI in Retail Media

Retail Media Networks are leading the way in operational changes through AI-driven automation. This session highlights the strategic importance of AI-driven automation in enhancing digital commerce and operations for CPG companies.
Grocery Doppio
Friday, June 21, 2024
Webinar On-Demand

The Smart Supply Chain

Orchestrating the demands of the modern grocery enterprise, its stores, and consumers is unachievable without AI. This session delves into the critical capabilities required for an AI-powered supply chain in the grocery industry.
Grocery Doppio
Thursday, June 20, 2024
Webinar On-Demand

Personalizing the Customer Experience

Digital grocery customers expect personalized shopping but only a small percentage of grocers can personalize the majority of the shopper journey.
Grocery Doppio
Thursday, June 20, 2024
Webinar On-Demand

State of AI: Beyond the Hype

Artificial Intelligence (AI) is touted as a $113 billion opportunity for grocers, promising a new era of productivity and growth. But will it truly deliver? This session answers all.
Grocery Doppio
Thursday, June 20, 2024
Webinar On-Demand

State of Digital Grocery Performance: Q1, 2024

In this webinar we discussed the key insights from the Grocery Doppio’s Q1, 2024 digital performance report.
Grocery Doppio
Thursday, April 18, 2024
Webinar On-Demand

State of Digital 2023: A Recap of Digital Grocery Spends and Trends

In this webinar, we will highlight the key data points around the performance of the grocery industry for 2023 and the outlook for 2024.
Grocery Doppio
Thursday, Dec 14, 2023 | 12 PM ET
Webinar On-Demand

State of Digital Grocery (Q3) and Sustainability Trends

In this session, we will detail key data points around the performance of the grocery industry for first 9 months and share some new research on the state of sustainability.
Grocery Doppio
Thursday, Oct 26, 2023 | 12 PM ET
Webinar On-Demand

State of Digital Grocery Performance: H1, 2023

In this webinar, we will detail key data points around the performance of the grocery industry for the first half of the year and will highlight significant trends.
Grocery Doppio
Wednesday, July 19, 2023 | 12 PM ET
Webinar On-Demand

Doppio Disruptor: Showcase (Merchandising)

This session presents insights on how to use the power of reliable, competitive intelligence data and accurate product matching for assortment management.
Grocery Doppio
Thursday, June 22, 2023
Webinar On-Demand

Executive Panel: Turn Your Assortment Into Your Greatest Asset

Having in-demand products in stock has become table stakes — miss on this grocery tenant, and failure is guaranteed. But grocers must go beyond just meeting demand; they must provide an assortment that connects and surprises shoppers with invigorating discovery.
Grocery Doppio
Thursday, June 22, 2023
Webinar On-Demand

Doppio Disruptor: Showcase (Personalization)

This session shares valuable insights on leveraging AI to redefine operations & personalize the entire shopper journey.
Grocery Doppio
Thursday, June 22, 2023
Webinar On-Demand

Executive Panel: Personalizing The Grocery Experience

It is no longer enough to provide consumers with well-stocked shelves and competitive pricing; today’s grocers must provide a memorable shopping experience tailored to individual preferences to retain customers.
Grocery Doppio
Thursday, June 22, 2023
Webinar On-Demand

Doppio Disruptor: Showcase (Automation/Robotics)

This session showcases how AI automation and robotics can reduce labor dependence and unlock new opportunities in the grocery industry.
Grocery Doppio
Wednesday, June 21, 2023
Webinar On-Demand

Executive Panel: Automating Grocery’s Future

As grocers struggle to build a motivated workforce, they increasingly turn to AI-powered automation and robotics to help lessen their dependence on human labor.
Grocery Doppio
Wednesday, June 21, 2023
Webinar On-Demand

Doppio Disruptor: Showcase (Generative AI)

This session showcases the unique ways generative AI can revolutionize operations and elevate the customer experience.
Grocery Doppio
Wednesday, June 21, 2023
Webinar On-Demand

How Can Grocers Best Leverage Generative AI?

Headline-grabbing generative AI solutions are all the rage, but are there real-world grocery applications? Our panelists respond with a resounding: Yes!
Grocery Doppio
Wednesday, June 21, 2023
Webinar On-Demand

State of Digital Grocery Performance: Q1, 2023

In this webinar we will discuss the key insights from the Grocery Doppio’s Q1, 2023 digital performance report.
Grocery Doppio
Wednesday, April 12, 2023 | 12 PM ET
Webinar On-Demand

How Grocers Can Unlock Private Brand Growth

Join Grocery Doppio, Wynshop, and FMI for an informative webinar on the current state of private brand growth in the US grocery industry. During this webinar, our panelists will discuss the key challenges and opportunities facing grocers in growing their private brand business,
Grocery Doppio
Thursday, March 9, 2023 | 1 PM ET
Webinar On-Demand

The State of Digital Grocery: Year in Review and 2023 Outlook

In this session, we discussed detail key data points around grocery industry performance in 2022 and will highlight significant trends including digital performance, shopper behaviour and grocer investments.
Grocery Doppio
Wednesday, Januarry 11, 2023 | 12 PM ET
Webinar On-Demand

State of Digital Grocery Performance: Q3, 2022

In this webinar we give a walkthrough of the findings of the State of Digital Grocery Performance Scorecard for Q3 2022.
Grocery Doppio
Thursday, October 27, 2022 | 12 PM ET
Webinar On-Demand

Performance of Digital Grocery: H1 2022

In this session, we detail key data points around the performance of the grocery industry for the first half of the year.
Grocery Doppio
Thursday, August 11, 2022
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Grocers have experienced a generational shift in eCommerce adoption within a condensed period of time, giving rise to both - new growth opportunities and unfamiliar threats.

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