Posts by 

Jennifer Adams

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Embracing Personalization for Omnichannel Shoppers

81% of grocers believe remaining competitive in 2024 is paramount, and personalization is a pivot to attract omnichannel shoppers. As grocers embrace personalization in 2024, 83% of shoppers emphasize savings, and 93% prefer tailored offers and promotions.
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Walmart's Winning Strategy: Omnichannel Growth and Profitable E-commerce

In Q4, Walmart achieved a significant milestone with net sales surging to $173.4 billion, showcasing notable growth in both Walmart Advertising and E-commerce performance.
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5 Benefits of Reimagining Grocery Supply Chains: AI and Sustainability in the Gen Z Era

Consumers favor rewarding grocers for sustainability. Grocers prioritize sustainability, focusing on waste reduction, packaging improvement, and energy utilization, driven by significant AI investments.This article explores the benefits of an ai infused supply chain which will reap sustainable benefits to the grocers bottomline.
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11 Challenges of Building a Sustainable Grocery Supply Chain

This article explores the hurdles grocers encounter as they navigate the dynamic landscape of changing consumer behavior, stringent regulations, environmental concerns, and macroeconomic disruptions. It delves into the challenges they confront when striving to construct a sustainable supply chain.
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